John Sebastian

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Sustainability

Digital

Services

Completely re-imagined TV experience.

Invited by Sony to serve as Global Creative, transforming Sony Design to play a leading role in stimulating consumer focus and innovation beyond physical design into an all new Smart TV experience with intuitive user interface design.

Collection

Sony Bravia Concept

 

Year

2013

Client

Sony

 

Sector

Home Entertainment

Key materials

Quartz Crystal

Aluminium

Electronic components

Plastic components

 

Disciplines

Strategic research

Ethnographic research

Business Design

Creative Technology

Digital design

Industrial design

UI/UX design

Brand development

Colour, material and finish

Engineering

Design for manufacture

Art direction

“John Sebastian captures the essence of modern Scandinavian creative style. The use of artistic expression and quality materials in his design is clever and appropriate. Aesthetically, his understated simplicity is something that interested me greatly as it demands a very considered approach.”

 

Phillip Rose, General Manager

SONY Design - Centre Europe

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 © John Sebastian 2022